Home » FAQ » When Import runs I get one Item added and all the rest just say updating.

This is because you don’t define a style.  The style is how you link parent products.  So each product should have a unique style.  If a product has variations (I.E. Different sizes and colors) they would still have the same style.  This is the product identifier.  Each variant can and usually should have different SKU’s and/or UPC’s

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